Many of you that have been following along for a while will know that I’m known for honesty and integrity when it comes to blogging, I've gone on record several times for that reason. I regularly work with brands, setting out digital strategies for working with bloggers and online ‘influencers’. I pride myself on the ability to communicate effectively and help other Bloggers do the same. It might be a surprise then, because it certainly was to me, that having worked professionally in the digital world for almost six years now that I can still be caught out.
I’ll err on the side of kindness and put my most recent debacle down to digital ignorance rather than deliberate misrepresentation but it’s a cautionary tale nonetheless and one that can be learned from. For the most part, the PRs and agencies in Ireland are some of the best in the world and adapt very quickly to our ever changing digital landscape; for the most part.
What follows are some golden rules for professional blogging relationships, there’s something to be learned here for everyone (myself included): - I’d love to hear yours too – from either side of the coin…