To mark International Women's Day, today, L’OCCITANE have continued their annual tradition and released a very special soap dedicated to the women of Burkina Faso. This is the third year in a row that the Burkinabé women have produced the soap in the town of Léo. Having been trained by L'OCCITANE, any income generated from the soaps production is then reinvested in new equipment.
As a working Mamma I know how important it is to be able to work and provide for my own family, without relying on hand outs or charity and I have no doubt that this initiative is doing the same for the ladies of Burkina Faso.
This year this fund-raising soap will help build women's literacy centers in Africa, with each bar representing 3 bricks for the building, how great is that? 100% of the €5 price tag will be donated to the L'OCCITANE Foundation, which will assist in the building of the literacy centres.
Here's what the brand have to say:
A GENTLE SOAP DECORATED WITH A TRADITIONAL MOTIF
• A unique formula that contains an exceptional concentration of shea butter (52%) approved by the Ecocert Fair Trade label*.
• The motif engraved into the soap was designed by the Burkinabé artist, Sougouri Sawadogo. The meaning of this bogolan motif is EDUCATION.
• Women’s Day is printed on the packaging in six languages. * According to EFT standards, available at www.ecocert.com
This Women's Day Soap is available from all L'OCCITANE stores now and is priced at a very affordable €5. I'm thinking this would make an ideal Mammy's Day 'Pocket Money Pressie' no? Make one Mammy happy and help countless others in the process - that's like win/win.
2 comments:
I think I'll be giving this as an extra gift to my mam! It is a great idea, and congrats to L'Occitane for giving 100% of the money to charity!
This is such a great idea, I see one of this winging their way to my mammy for mothers day!
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