Sunday, August 04, 2024

14 Years of Influencer Success: Insider Secrets to Consistent Brand Collaborations & Global Partnerships




In the ever-evolving landscape of influencer marketing, securing consistent and long-lasting brand partnerships can be challenging. With over 14 years of experience working alongside globally recognized brands, I’ve gained invaluable insights and strategies that have helped me establish myself as a valuable marketing partner. In this blog post, I will share proven techniques and industry secrets that will boost your value and ensure you become a top choice for prestigious collaborations.


Exceed Expectations with Extra Content: When collaborating with brands, demonstrate your dedication and professionalism by creating additional content beyond the agreed-upon deliverables. This showcases your commitment to their success and provides extra value. Monetize your efforts by offering watermarked additional footage as an exclusive bonus or selling it for future use.

Gather Valuable Feedback: Engage with your audience after posting sponsored content by asking questions related to the brand or product. Collect insightful feedback by taking screenshots of direct message responses and share them with the brand. This demonstrates your ability to collect valuable consumer opinions and helps brands refine their products or marketing strategies.




Offer Bonus Social Media Graphics: Showcase your creativity by offering to develop extra social media graphics or images for the brand's platforms. This not only highlights your skills but also provides additional assets for their future marketing campaigns.

Provide Detailed Performance Reports: Analyze engagement metrics of your sponsored content, including impressions, link clicks, and audience sentiment. Compile this data into an organized report, equipping the brand with a comprehensive understanding of your collaboration's impact.

Optimize Content for Diverse Platforms: Maximize reach and engagement by tailoring your sponsored content to suit various social media platforms. Offer to distribute content across multiple platforms, expanding the brand's audience and enhancing overall campaign results.


By implementing these strategies consistently, you'll distinguish yourself as a valuable and reliable marketing partner for world-renowned brands. It's time to elevate your influence, secure long-term collaborations, and thrive in the competitive world of influencer marketing.

Thanks for reading! I hope these insider tips help you achieve the same long-lasting success I've enjoyed in the influencer marketing world. If you're eager for more game-changing strategies, head over to the CherrySue Stan Store HERE for exclusive, in-depth guides that will supercharge your collaborations and turn you into a top choice for world-renowned brands. Let's keep raising that tide that raises all boats together! 



Wednesday, May 01, 2024

Unsexy Beauty Products That Punch WAY Above Their Weight



In the quest for beauty, we often get dazzled by the shiniest, newest products on the shelf. But what about those hidden gems that don't necessarily scream "glamour" yet deliver astonishing results? Today, I’m diving into the world of "unsexy" beauty products—those underrated and underpriced marvels that might just change your routine for the better. From a shower oil that clings to your damp skin to a men’s beard dye that doubles as the perfect brow tint, these items dodge the pink tax and deliver efficacy that can outshine their prettier counterparts.

Aveeno Skin Relief Body Oil

Aveeno Skin Relief Body Oil Spray - The Shower Companion

Let's start in the shower—a place where the magic of minimalism often happens. Tucked away in my shower caddy is a bottle that might not look like much but packs a serious moisturizing punch: Aveeno Oil. This unassuming hero is designed for use on damp skin, capitalizing on the moisture already there. Why do I love it? Because its consistency—regular use is key here—helps my skin stay supple and hydrated all day long, no extra fuss needed. Simply spray into your hands and apply to damp skin. You'll notice a difference from the very first use.

I stumbled upon Aveeno Oil during a desperate hunt for a skin solution that could follow me from the first splash of my morning shower to the final hours of a long day. Initial skepticism was high—who puts oil in water and expects miracles? But the results spoke for themselves. Silky, non-greasy, and effective, this oil has become a staple in my routine.

For those looking to try it, you can find Aveeno Oil in most large chemists and department stores, often just for a couple of euros. A small price for a big return on skin health. Here’s a link to snag your own bottle—remember, when it comes to beauty, sometimes it’s the simplest products that make the loudest impact.



Just for Men Beard Dye - Not Just for Men, Not Just for Beards

Who says beard dye is just for men? Here’s a little secret: Just for Men Beard Dye is my go-to for tinting my eyebrows, giving them a lush, natural look without the salon price tag. It's one of those cheeky life hacks where you sidestep the so-called "pink tax" and get more bang for your buck.

The discovery came out of frustration with expensive, often underwhelming women's brow tints. I thought, "Why not?" and gave this men's beard dye a shot. To my surprise, the colour matched perfectly, lasting longer than any of my previous products. What's even better, the two tubes are resealable, so for about a fiver, you get up to six months' worth of brow tints.

For a precise application, I recommend using a sample mascara spoolie—it allows you to shape and define your brows just the way you like them. It's a quick, easy application process (literally 5 mins), but you control the intensity by adjusting the time you leave it on.

If you're ready to break the mold and try this unexpected brow buddy, click here to purchase Just for Men Beard Dye. It’s time to let those brows speak for themselves—boldly and beautifully.



Dove Pro Age Nourishing Body Care Lotion - More Than Just Moisture

Next on our list of unsexy but unbelievably effective beauty essentials is the Dove Pro Age Nourishing Body Care Lotion. Don't let the straightforward packaging fool you; this cream is a powerhouse of skin rejuvenation. Packed with Niacinamide and Alpha Hydroxy Acids (AHAs), it offers more than mere moisturization—it actively enhances your skin's texture and tone from the first use.

I first tried this cream on a whim in Portugal, intrigued by its promise of pro-age benefits. The results? Immediate and impressive. The AHAs work to gently exfoliate, promoting cell turnover and revealing fresher, younger-looking skin beneath. Meanwhile, Niacinamide, a form of vitamin B3, helps to strengthen the skin’s barrier, reducing water loss and maintaining moisture throughout the day.

A word of caution: its potent ingredients mean it's not suitable for children's delicate skin. But for adults seeking an effective, affordable anti-aging solution, Dove Pro Age Body Cream is a standout choice. It's a dream for those with KP too. Available in most large chemists and department stores, it’s a brilliant find for just a few euros. Grab your Dove Pro Age Body Cream here and see the difference from the first application.



African Wash Cloths - The Exfoliation Powerhouse

Next up is something from further afield but with results that bring it close to home: African Wash Cloths. These are not your average fluffy face cloths. Known for their rough texture, they offer unmatched exfoliation, whisking away dead skin cells and leaving behind a smoothness that's hard to achieve with more delicate cloths. They're long enough that you can scrub your back and feet with ease, but bunch up effortlessly to work up a luxe lather too.

I was introduced to these wash cloths by a friend who swore by their efficacy. Skeptical but intrigued, I gave them a try and haven’t looked back since. KP sufferers will REJOICE with these. These cloths are particularly excellent for preparing the skin for moisturizers and oils, like our friend Aveeno Oil, ensuring your skin absorbs every nourishing drop. That and they're machine washable, but even their standard shape means they harbour zero bacteria, like your average sponge or loofah might.

African Wash Cloths can be found in international markets or online. They’re incredibly affordable and durable, making them a staple in both my bathroom and travel bag. Here’s where you can grab one and start transforming your skin care routine with just one scrub.





Men's Deodorant - Breaking the Gender Barrier

Last but certainly not least, let’s talk about men’s deodorant. Yes, you read that right—Men's Deodorant as a staple in a woman's beauty arsenal. Moving beyond the typical floral scents and often higher-priced women’s options, men’s deodorant offers long-lasting protection without the pink tax.

I discovered the benefits of using men’s deodorant purely by accident, grabbing my eldest boy's stick during a rushed morning. The freshness lasted all day, and the scent was surprisingly subtle. Since then, I’ve embraced it as a regular part of my routine, enjoying both the cost savings and the effective formula. Dove for Men and Old Spice are two excellent choices that offer robust protection with a variety of scent options to suit different preferences.

Men’s deodorant works great for anyone looking for a straightforward, long-lasting deodorant that doesn’t break the bank. You can find Dove for Men and Old Spice in any store that carries personal care items, often at a fraction of the cost of women’s versions. Try out Men’s Deodorant from Dove for Men or Old Spice here and experience the practical side of crossing beauty boundaries.

Conclusion - Beauty Where You Least Expect It

We've travelled through a curated list of "unsexy" beauty products that defy expectations with their effectiveness and practicality. From Aveeno Oil for that after-shower glow to Just for Men Beard Dye for perfect brows, these products not only save you money but also offer impressive results that rival their more glamorous counterparts. Whether it’s the exfoliating prowess of African Wash Cloths, the age-defying magic of Dove Pro Age Body Cream, or the reliable protection of Dove for Men and Old Spice deodorants, each product brings something unique to the table.

Remember, beauty isn’t always found in the most luxurious or expensive bottles. Sometimes, it’s hidden in the everyday items that we might overlook. I encourage you to step outside your comfort zone and try these alternatives—your wallet and your body will thank you!

As a final note, some links provided in this post are affiliate links. This means I earn a few shekels if you decide to purchase through them, but at no extra cost to you. I only recommend products I use and believe in, ensuring you get genuine advice for your beauty adventures.

Thank you for joining me on this journey through the less trodden path of beauty products. If you’ve tried any of these or have other unsexy favorites, share your experiences in the comments below! Let’s keep discovering the unexpected together.




Friday, November 18, 2022

The iNua Collection launch their Barróg Treatments, A Range of Innovative Cancer Care Spa Treatments

 



The iNua Collection have launched an innovative series of Barróg Spa Treatments suitable for guests living with cancer or with a history of cancer, in collaboration with Christine Clinton Cancer Care and Peigin Crowley of GROUND Wellbeing. Corrina and I were grateful to be invited to the launch of these groundbreaking and much needed treatments, and speak with some of the women who have benefited greatly from their development. These specially designed Barróg Cancer Care treatments will be available at the Hillgrove Hotel & Spa, Tullamore Court Hotel, and the Radisson Blu Hotel & Spa in Cork, Limerick and Sligo. 

 

A Selection of the Ground Wellbeing Products now Available


Therapists from each spa have received Cancer Care certification after undergoing intensive training with Christine Clinton. Christine has over 30 years experience in the health and wellness sector and is qualified in therapeutic massage, skincare, aromatherapy, reflexology, reiki, lymphatic drainage and energy medicine. After receiving clinical training in mind body medicine from Harvard Medical School, Christine created an award-winning 3 day SATCC (Standards Authority for Touch in Cancer Care) programme that has been used in spas and schools across the UK & Ireland.

 

Therapists from each Spa, pictured with Christine Clinton, receiving their certification

Under the stellar leadership of Sue Harmsworth (Founder of ESPA), the SATCC (Standards Authority for Touch in Cancer Care) was developed to provide a beacon of light, offering a trusted authority for the UK & Ireland aligning spas & therapists with excellence in accredited training, insurance support and consumer outreach.

 

Award Winning Industry Powerhouse, Peigin Crowley introduces Ground Wellbeing's Barróg Collection


Using GROUND Wellbeing products by Peigin Crowley, these treatments aim to relieve anxiety, muscle tension and pain for those going through cancer treatment or those who have just finished. 

 

GROUND Wellbeing’s Barróg product collection was created to aid skin going through cancer treatment and uses powerful anti-inflammatory, anti-itch and antibacterial ingredients. Peigin’s products have been used in many 5-star establishments including The Shelbourne Hotel and Mount Juliet Estate.

 

Tóg go bog é (€110, 1 hour 15 minutes) is an adapted full body massage that encapsulates breathwork, Brazilian toe techniques incorporated with a relaxing back, leg and arm massage.

 

The Scalp Ritual (€60, 30 minutes) is tailored to those experiencing hair loss or dry scalp. The Ground Scalp Relief Oil containing avocado and rosemary nourishes and mosturises the scalp, relieving any discomfort and itching.

 

The Deep Relaxation Ritual (€60, 30 minutes) uses Ground Aromatherapy oils and gentle massage techniques to activate the lymphatic system, leading to deep relaxation.

 

Designed for those experiencing weak nails and dry skin, the Hand & Foot Ritual (€60, 30 minutes) protects the nail beds using oils infused with jojoba and red algae followed by a hand and foot massage that applies mindful lymphatic pressure to pressure points on the feet.

 

The Barróg (€155, 1 hour 45 minutes) includes the Tóg go bog é full body massage with the choice to add on any of the 30 minute Cancer Care treatments. 

 

This special range of treatments will be available to book across the selected properties from October 1st. Should you wish to purchase the products as truly beautiful gifts you'll find them now in Brown Thomas HERE and on Irish Beauty site Millies.ie HERE (if you use SueJordan at checkout you'll receive an additional 20% off too.

 

To find out more about the iNua Collection, visit www.INUA.ie



Sunday, September 27, 2020

Best Beauty for Teens ~ Skincare, Makeup, Brushes & More!

 


Looking for the best beauty products, makeup, and skincare for teens? Look no further. This question comes up a lot on Instagram, and especially now that we're looking towards Christmas gifting time. These affordable beauty brands, favoured by Youtubers and Influencers alike will easily please the most discerning teens and passionate young makeup addicts too. 


Sunday, September 13, 2020

L'Occitane Immortelle Divine Collection - NEW!

 

Loccitane Divine Immortelle Collection

Are you in need of a skincare shakeup? In one of the most teased trials I've done to date, which I'm in no way sorry for, I can finally reveal the secret to my skin's sudden turnaround. L'occitane Immortelle Divine Collection, as though it could have ever been anything else. If you're looking for plumped, hydrated & beautifully luminous skin, look no further. Well look down below, obviously..