Given the choice of lipstick finishes I opt for satin every time. It's not that I can't make a matte work, it's just that it's just that, work. That's why when at an Elizabeth Arden launch last week they mentioned incoming moisturizing lipsticks with a matte finish, my interest was piqued. The Beautiful Color Moisturizing Lipsticks in their 6 new Matte finishes are matte, Jim, but not as you know it.
Given our choice of the six new shades, I'd never have believed you if you told me I'd choose Bold Red but Natalie, one of the lovely ladies presenting, was wearing this bright cherry red, saturated with colour and I genuinely couldn't take my eyes off it.
My one abiding memory of Elizabeth Arden, as a brand, was seeing potions and lotions lined up on my Aunt's dresser in New York, when I was a girl. I recall being mesmerised by the way each bottle and jar managed to capture the famous red door in its design. Chances are those potions and lotions are where my love for high end packaging originated. Thank YOU, Aunty Peg!
Seeing these heavy weight, golden lipstick casings brought me right back to that memory. They're a beautiful design that belie the €26 price tag and that's before you even try the lippie inside.
The lipsticks themselves are formulated with moisture rich pigments so you can feel luxury with the first swipe. Mango, shea & murumuru butters mean the rich colour glides on to the lips with zero effort and feels like no matte I've ever worn before. Satin texture powders form a film over the colour on the lip, which is undetectable to me but is credited with the 6 hours wear I got from Bold Red on its first outing.
While I've always been hesitant when it comes to reds, Bold Red just makes me feel good while wearing. Definitely Bolder - I may have to brace myself for the effects when I pick up Nude...
Beautiful Color Mattes are available from Elizabeth Arden counters and directly from Debenhams HERE now, I'd urge you to give 'em a looksee.
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